The notion of fuzzy subalgebras with respect to a $s$-norm is introduced, and some related results are investigated. A kind of product, called {\it $S$-product}, and the direct product of fuzzy subalgebras of $BCK$-algebras via a $s$-norm $S$ are also defined, and some properties of the $S$-product and the direct product of fuzzy subalgebras of $BCK$-algebras with respect to a $s$-norm are discussed.